AMA-Marketing organises cooperations between well-known food bloggers in the respective export market and agricultural producers in the Land of the Alps.
Selected bloggers with a wide reach visit Austrian businesses and get to know their agricultural value chains. The visit begins at the farm or on the mountain pasture where the animals are fed and cared for, before heading on to the dairy or butcher’s. The bloggers get to know the people behind the products and commented tastings of the specialities complete the experience.
First-hand impressions and experiences transmit extensive knowledge about alpine agriculture and its natural products. The bloggers use these to create posts that they share with their communities on social networks.
The art project "RAU" came to life in 2018 at the initiative of and in coordination with AMA-Marketing. The myths of alpine farming and Austria's traditional, natural food production were captured in black and white photographs.
As part of the Austrian National Tourist Office (ANTO) “breathe.time” campaign and in cooperation with AMA-Marketing, the “Airship” was set up in Rome.
AMA-Marketing implements projects that are co-financed by the EU.
The AMA-Marketing stand offers trade visitors the opportunity to get to know natural agricultural products from the Land of the Alps. AMA Export Marketing provides information about alpine agriculture.
Experience the Land of the Alps in person with all your senses. Bespoke trade visits can be organised to farmers and processors where there is specific interest in Austrian products.
AMA-Marketing promoters present customers and specialist POS staff with natural specialities from the Land of the Alps – tailored to the respective market.
AMA-Marketing organises national and international talks on alpine agriculture and its natural products.